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Totals Markets Dominate Betting Interest Across All Leagues

Since the repeal of PASPA in 2018, more than two-thirds of U.S. states now offer online or retail sports wagering, expanding the addressable audience for totals betting trends and...

Markets React Fast as Lineups Go Official Across Sports

Nearly half of in-game betting volume now shifts within minutes of lineup announcements, underlining how official lineups trigger...

Cross-Sport Betting Trends Point to High-Risk, High-Reward Friday

New data shows mobile sports betting handle tied to same-game parlays rose more than 40% on Fridays since...

Friday Night Action Creates Prime Conditions for Value Hunters

65% of weekly streaming peaks and a surge in late-night social buzz now collide with major sports windows,...

Global Odds Movement Signals Smart Money Activity

In the last quarter, markets registered a 28% rise in sudden line shifts across sportsbooks and financial exchanges...

Formula 1 Off-Track News Triggers Early 2026 Futures Movement

Lando Norris clinched the 2025 title in Abu Dhabi, yet the market is already pricing large swings for the 2026 F1 season after a...

Underdog Value Emerges in Friday Night NHL Slate

Forty percent of large NHL slates this season have produced profitable upsets for bettors who targeted underdogs, according to recent sportsbook tracking — a...

WTA Rising Stars Trigger Market Shifts in Indoor Events

Nearly one-third of recent indoor WTA events have seen odds swing more than 20% after breakout performances, a sign that rising WTA stars are...

Formula E Weekend Build-Up Impacts Driver Markets

Oliver Rowland climbed from 13th on the grid to a comeback second place in the São Paulo E-Prix, a result that sent early ripples...

Prop Bets Dominate Betting Interest Ahead of Fight Night

More than 40% of pre-fight wagers on UFC Vegas 112 are flowing into prop bets, according to early sportsbook data — a clear sign...

Friday Fight Night Creates Strong Action on Method-of-Victory Markets

Nearly 62% of Friday cards this year showed elevated wagering on method-of-victory markets, as bettors chase higher returns on specific outcomes rather than straight...